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About Paul Lewis

After a short stint as a journalist, I have spent most of my working life in marketing and retailing. I love theatre and have been lucky enough to work in theatre marketing for many years. I provide small businesses and arts organisations with holistic marketing at an economic price through my company Seven Experience Ltd

The Link Between Ed Balls in Strictly & Chichester’s This House

How is it that Ed Balls survives week after week on Strictly Come Dancing when he is clearly the worst dancer?

I don’t mean he’s the worst dancer ever on the show- step forward Scott Mills, John  Sergeant, Ann Widdecombe and quite a few others. In fact, he can keep time and some of his moves […]

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By |November 5th, 2016|PR, Theatre|0 Comments

Review: The Apprentice Series 12 Episodes 4 & 5

The Apprentice: Episode 4
After last week’s boring task and unfair result, this week’s The Apprentice got back on track with an episode about crowdfunding.

I really must stop taking Lord Sugar’s search so seriously. I keep thinking it’s a business programme when really it’s simply popular entertainment. Even so, there are business lessons to be learned.

Last […]

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By |November 4th, 2016|Retailing, Small Business|0 Comments

Is Traverse the new Proscenium Arch?

You don’t see a play using a traverse stage for a ages and then two come along at once. But Yerma at the Young Vic and Unfaithful at Found111 reminded just how powerful it can be compared to the usual proscenium arch.

Just to remind you, a traverse stage runs the full width of the auditorium […]

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By |October 17th, 2016|Theatre, Uncategorized|0 Comments

Week 2 Of The Apprentice: Lord Sugar Turns Sour

It’s only week two of The Apprentice and already the latest candidates to be Lord Sugar’s partner are irritating the hell out of me, not to mention Lord Sugar. For the first time, there was no winner and he seemed close to firing the lot of them.
By |October 14th, 2016|Business, Marketing|0 Comments

Sheridan Smith in Funny Girl

For many actors, there’s a role they’ll always be remembered for no matter what else they do. Sean Connery as James Bond, Mark Rylance as Rooster Byron in Jerusalem, Sigourney Weaver as Ripley in Alien.

I suspect, when the day comes to present Sheridan Smith with her lifetime achievement BAFTA, her role as Fanny Brice in […]

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By |October 13th, 2016|Uncategorized|0 Comments

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