‘This production contains themes of an adult nature, scenes of sexual violence, nudity, smoking, haze effects, loud music and bangs, strobe lighting.’ The warning sign about Doctor Faustus at the Duke Of York’s Theatre was possibly the longest I have seen. As far as I can think, only gun shots were missing.
All of us working […]
Here’s an excellent piece of advice about emailing donors from the Vertical Response website.
To summarise, you start with three emails that don’t ask for money and simply seek to establish a relationship with new members: Welcome, Did You Know, Special Offer.
Next you send three emails asking for donations: Success Story, We Have A Goal, Fundraising […]
Why shouldn’t we price at the maximum your audience will pay? Here’s an extract from Seth Godin’s latest blog, proposing that long term is more important than the short when it comes to pricing:
Thirty years ago, I asked the fabled rock promoter Bill Graham a question that I thought was brilliant, but he owned me […]